traditional fashion
Over the last years there has been a relative rush of books on eco and published across the globe. We think this is an excellent indicator of the public’s awareness of how, what, where and whom produced the clothes in our closets.
is fashion that is designed to be environmentally friendly. have recently adopted the idea of sustainability, using more environmentally-friendly materials and methods in production like reduction in wastage, reduction in chemical usage, usage of , gunny bags etc. But are the apparel made out of them actually wearable? Yes, the answer is technology which can produce ecoi friendly which can actually divert us to sustainability keeping the costs low, so as to influence the fashion market on a big picture

The country where Mahatma Gandhi once created a revolution by wearing a simple locally hand woven cotton garment called the as a sign of independence is still a leader in terms of innovations. From high tech weaving to rediscovering ancient traditions, India has some interesting new answers for eco fashion .

The first breakthrough comes from August Designs www.august.synthasite.com, which has taken an in depth approach to and developed a brand new patented technology called that produces ready to stitch, shaped, woven garment components. This considerably reduces fabric loss by approx 15-20% and lead time by approx 50%. supports sustainability by reducing chemical and other wastages (dyes, fibers, , energy) by 17%-20%, thus imparting the eco-friendly nature to the apparels right from the inception of the process to develop the .

Apart from the eco-friendly aspect of the innovation, there are many notable uniqueness, some of these are: Continuity of , proportionate , non repeatable and motifs etc.

The technology can be used to manufacture high quality fashion with mitering at various panels. Another advantage is that it can also support smaller orders: with quantities starting at one single unit, one can get according to their own fit, style and need. This could open brand new possibilities for sustainably minded designers: presently designers source normal fabrics and do the surface ornamentation (embroidery/prints etc) whenever required .This method gives them the opportunity to put the into the fabrics. One can have different weaves or designs on pockets, collars, cuffs or wherever required. Weaves can produce different textures and designs as desired and fabrics can be designed as per the final silhouette of the final garment so that right kind of falls at right place, giving a brand new meaning to custom-made!

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